The Blindspots Created By Total Brand Loyalty

What brand do you value most? This could be anything: an automotive company, a favorite band or maybe you’re a die-hard fan of a sports team. Now think of your reaction when someone makes a joke about Fords breaking down. Do you have a sudden urge to tell people talking about a band that you probably found them out first?

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CITRUS COUNTY

Concurrent

A 750 word column about Citrus County published every Thursday and Sunday